Why Times of Economic Uncertainty is Actually the Perfect Time to Build

by | May 8, 2025 | Newsletter | 0 comments

As headlines are filled with fear and predictions of economic downturns, you might be thinking it’s not the right time to start a glampground or expand your outdoor hospitality business.

I’m here to tell you that’s exactly the kind of thinking that leaves opportunity on the table.

 

Outdoor Hospitality Thrives in Uncertain Times

When economic uncertainty looms, luxury spending often takes a hit.

But spending on outdoor experiences—like camping and glamping—remains strong.

Why?

Because families still want to get away, unplug, and spend time together in nature. It’s an affordable luxury that feels more essential than ever.

At Ferncrest, we’re seeing this firsthand. For Memorial Day weekend, 22 out of 25 sites are already booked (and the only reason it’s not 100% is because we just launched our new Family Domes and those last few spots will fill up soon.)

What’s even more telling?

Bookings are up across the board compared to last year—not just at Ferncrest, but also at our other property, The Rex Hotel.

Despite the headlines, people are still prioritizing meaningful getaways.

 

 

When Others Retreat, We Push Forward

Think back to the pandemic: while much of the hospitality industry struggled, outdoor hospitality thrived.

People craved fresh air, space, and connection with nature. That’s when Ferncrest was born, and it’s only grown stronger since.

Economic uncertainty can be your greatest opportunity.

When others hesitate, there’s more space for you to build.

Pricing is better, competition is lower, and when the market rebounds—as it always does—you’re set up to win.

 

 

Be Ready for the Boom

Downturns are always followed by growth. When confidence returns, travel demand surges, and those who are ready capitalize the most. Starting now puts you ahead of that curve.

We’re already seeing it: Like we said, Ferncrest is almost fully booked for the first big weekend of the season.

People want to get outside, connect with nature, and spend time with family. Glamping provides all of that, and we’re proving it week after week.

 

Don’t Wait—A Rare Opportunity to Get Started This Summer

We have a limited number of Dome Tents and Wellness Equipment (hot tubs, saunas, cold plunges) available from our last production run. We produced these knowing that some people may have procrastinated and want to still get something up and running this summer.

Well, you’re in luck. They can ship by the end of this month, which means you can be up and running for peak summer season. If you’ve been dreaming about catching some summer business, this is the perfect chance.

Book a call with me today and I’ll walk you through what’s available, the costs, and how we can help you launch quickly.

 

👉 Book a Call

 

Let’s make it happen.

Happy Glamping,

Brian & Joanna Linton

We love sharing our journey and hope to inspire others to chase their dreams.

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